Expert Coin

Analysis of ICO Red Pill Coin

01.06.2018

Product

Red Pill is positioning by its founders as ‘cryptocurrency of the future’, based on Ethereum. WP contains only brief information about blockchain, cryptocurrencies and their trends. No differencies from existing cryptocurrencies were presented.

Business Plan

There was no business plan presented.

Marketing Strategy

There is no marketing strategy.

Team

There is no team information at all.

The Vision of the Market

WP contains only brief information about cryptocurrencies and their adoption on the market.

Understanding of the Target Audience

Looks like the product has no target audience.

Competitive Advantage

No advantages over popular cryptocurrencies like Bitcoin or Ethereum were presented.

Summary

Project strong sides: no.

Project weak sides: anonymous team, a lack of competitive advantages and any other information; copy-pasted information in WP.

So our position is strong negative.